Going Global: Geely Auto Group Enters Australia and New Zealand Markets

   2025-03-17 10
Brief:On March 12, Geely Auto Group officially announced that it will enter the Australian and New Zealand markets, marking an

On March 12, Geely Auto Group officially announced that it will enter the Australian and New Zealand markets, marking another important expansion of its global strategic layout, successfully covering five continents. It will launch the global pure electric SUV model - Geely International EX5 (Geely Galaxy E5) in the local market, and release the overseas user brand "GEELY·GO" at the same time.

It is understood that Geely Auto Group has been committed to promoting innovation and development of the global automotive industry, and has won wide recognition and praise from domestic and foreign markets by continuously improving product quality and technical level. This entry into the Australian and New Zealand markets is an important step in Geely Auto Group's globalization strategy and a concrete practice of its "global manufacturing" concept.

In the Australian and New Zealand markets, Geely Auto Group will rely on its own technological advantages and brand influence to launch a variety of high-quality models that meet local market needs, providing consumers with more diversified and personalized choices. At the same time, Geely Auto Group will also strengthen close cooperation with local partners to jointly promote the development and upgrading of the automotive industry.

It is worth mentioning that Geely Auto Group has established a complete manufacturing and sales network around the world, and its product quality and technical level have reached the international leading level. This entry into the Australian and New Zealand markets will not only further consolidate Geely Auto's position in the global market, but will also bring more high-quality, cost-effective automotive products to global consumers.

Geely Auto Group said that it will continue to uphold the development concept of "innovation, coordination, green, openness and sharing" in the future, constantly improve its core competitiveness and innovation capabilities, and promote the sustainable development of the global automotive industry. At the same time, Geely Auto Group will continue to strengthen communication and contact with partners and consumers around the world to jointly create a better future.

Geely Auto Group's entry into the Australian and New Zealand markets is not only an important supplement to its globalization strategy, but also a positive contribution to the development of the global automotive industry.


 
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